50, owner of Nina's Coffee Cafe and co-owner of Allee MetroChic

What are you wearing? Leather jacket from Allee MetroChic, Free People tee, Rag & Bone chiffon skirt, and Harley-Davidson boots from Everyday People.

Describe your style: Leather and lace. Loving steampunk.

Do you shop on Black Friday? I will be serving coffee to shoppers before they head out, and then on to Allee MetroChic.

What will be your present to yourself? A new Duluth Pack from BlackBlue to use on a trip to Amsterdam.

19, student

What are you wearing? Sweater from American Eagle, skirt from American Apparel, shoes by Stuart Weitzman, clutch by Hobo International.

Do you shop on Black Friday? Yes! My mom, my sister and I have been going for years.

What will be your present to yourself? I already bought it. Last month in London I bought a Scandinavian knit patterned cape from Irregular Choice.

31, sales

What are you wearing? Hat and sunglasses from the Gap, Express suit, J. Hilburn custom shirt, Ralph Lauren bow tie, Steve Madden shoes.

Describe your style: It varies from jeans and T-shirt to suit and tie. I've been throwing funky accents into more traditional looks.

What will be your present to yourself? A plane ticket for my father to visit for Christmas.

37, manager at Target HQ

What are you wearing? Jacket, shirt and leggings by Carol Anderson. Dolce Vita boots.

Describe your style: Classic, but always add something interesting and unique.

Do you shop on Black Friday? Yes, but I don't do early mornings.