Machinery Hill is flat. But there's Machinery. Every year there's a selection of old tractors, restored to showroom condition - bright green John Deeres, an ancient Rumely Oil Pull, a couple of engines that look like steampunk R2D2s. I swear, I looked at this International Harvester logo for years before I got it:

It's a man on a tractor.
A beautiful cream-colored Ford tractor:

Massey . . . Harris? It was Massey-Ferguson when I was a kid hanging around grandpa's farm.

Wikipedia says it was founded by Daniel Massey in 1847, and merged with Harris in 1891. They changed their name to Massey-Ferguson in 1958:
Well, we have a jingle in Finnish:
The English part starts about 2:45.
This is perfect: men in suits driving tractors.