"Playboy Club isn't "Mad Men." That's meant as some peculiar sort of reassurance? EW describes it:

Only 200K? Anyway:

Go ahead, feel like it. We don't care. Everyone wants to revisit the early 60s now and enjoy their conception of American culture before Hip slumped into Groovy. That's why ABC is giving us this:

May not have the same heft as "Mad Men," but the period detail is reason enough to give it a try.