Planning for the post-convention fight, DFL gubernatorial candidate Matt Entenza will start running television ads next week.
The television ads, the first in the race, will focus on the "future of Minnesota," said his campaign spokeswoman Bridget Cusick. The campaign will also buy time on radio.
The campaign will announce more details of the ad campaign Wednesday. Asked if the ad buy will be "significant," Cusick advised to reserve judgment until Wednesday.
Meanwhile, Entenza said on Minnesota Public Radio that he'd announce his lieutenant governor pick in the first few weeks after this weekend's DFL convention.
Entenza is entering his name in the endorsing convention but has said he will run in a primary whether or not he gets the endorsement.
Rep. Paul Thissen, Rep. Tom Rukavina, Sen. John Marty, House Speaker Margaret Anderson Kelliher and Minneapolis Mayor R.T. Rybak have all pledged to drop out of the race if they do not get their party's nod on April 24. Former U.S. Sen. Mark Dayton, Ramsey County Attorney Susan Gaertner and Entenza have all said they plan to run in a DFL primary.