Law enforcement agencies pledged to vigorously enforce the state's new hands-free cellphone law — and they have.
Police across the state wrote more than 9,700 tickets in the first five months the law was in effect. That prompted the Department of Public Safety (DPS) to spend $350,000 on a monthlong campaign that started Monday to remind drivers what they can and can't do with their phone while behind the wheel.
"It's a bittersweet number," Mike Hanson, director of the DPS' Office of Traffic Safety, said of the tickets issued. "It tells us that we have work to do as far as our education and outreach. The other side of the coin is that officers are paying attention and enforcing the new law effectively."
The campaign called "Park the Phone" will be similar to efforts DPS took before the hands-free law went into effect on Aug. 1, with media outreach and billboards and city buses wrapped with reminders to drivers to go hands-free. There also will be a social media blitz on Facebook and Twitter, along with radio commercials to help spread the word.
Under state law, drivers are not allowed to have a cellphone or other electronic device in their hand while at the wheel. Drivers can touch their phone once to make a call, send voice-activated text messages or listen to podcasts. But multiple touches, such as dialing a phone number or punching in GPS coordinates, are now outlawed. Video streaming, gaming and using apps for anything other than navigation are against the law. Teenagers cannot use their phones — even hands-free — when driving.
Eagan police officer Luke Nelson, who works in the department's Traffic Enforcement Unit, said many of the drivers he has stopped have said they were aware of the new law but were having a hard time breaking the habit of driving while holding their devices.
In one case in November, Nelson stopped a man who drove a 40-ton tanker truck with hazardous materials a quarter-mile down a busy road while texting on his phone.
"They say, 'I had to take this,' or 'I had to check my e-mail,' " Nelson said. "At the outset in August, it was popular to have two hands on the wheel. Now it peters off and it's not on the brain."