Tres Jolie Salon stylist Benjamin Rodich is in NYC for Fashion Week to work with Jason Wu, among other fashion designers.
"I'm most excited probably about the Jason Wu show, because I love his designs, love that he's young and in the forefront of the fashion industry right now -- gowns and all of that," Rodich said of the creator of the formal attire First Lady Michelle Obama wore to inaugural balls.
"And I'm just excited to be part of the buzz. This is like every hairdresser's dream, very few hairdressers' reality. It's a dream come true, everything I've looked for in my whole career. It's very intimidating and humbling. I am going into it with no expectations and no ego, which is the best way."
An audition video helped Rodich land one of six spots nationwide for local stylists. Rodich also said the account executive for Kerastase and Shu Uemura, Gretchen Orr, played a huge role in helping him secure this honor, as she "has been rooting and putting her hand up for me the last year. I was just auditioning to get a job as an educator with the company, teaching at other salons throughout the Twin Cities. Fashion Week was not even something I thought would be a possibility as I tried to get on the radar."
Rodich is scheduled to work on a team led by Odile Gilbert, the internationally renowned French coiffure, that will style for Wu, Creatures of the Wind and Suno.
Monday, when I interviewed Rodich, he wanted to credit his success to Tres Jolie Salon owners Bryce Jermain and Jason Stiller. "Two of the most incredible people I've ever worked for in my life," said Rodich, "to say nothing of my fellow stylists, who inspire me daily."
The bright lights of the big city should not woo Rodich away from Minnesota. "My whole family is here; my mom, Char Cohodes, grew up here," said Rodich. "I'd have to make a lot of money to live that New York lifestyle the way I want to do it."
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