With a name like Brotherhood of Bald People, you would expect a group of burly men with shiny, slick domes -- and you'd be right. But this brotherhood also embraces women who don't want to wear hats during their cancer treatments and little girls sporting pink T-shirts that feature a hairless princess -- a reminder that bald is beautiful.
The Brotherhood of Bald People started two years ago as a website with forums, blogs and pictures celebrating baldness. Founder Mike Ubl, of Ham Lake, has transformed it into an online support group and a company that offers T-shirts, hats and other products with messages such as "Hair is so overrated" and "If you want to rub it please ask first." The brotherhood also hosted a "Take Me Out to the Bald Game" night at a Saints game last week.
"It doesn't matter if you're Michael Jordan, you go through the same thing when you start losing your hair," Ubl, 51, said. "You think it's the end of the world."
After venting on the website about the difficulties of losing hair and the negative perceptions about baldness, Ubl and his staff quickly realized that children, especially young girls, with cancer and illnesses that result in hair loss should be included in the group. A line of T-shirts with the character Princess Jewel, a crown adorning her bald head, was created and delivered to Children's Hospitals and Clinics of Minnesota. The leaders of the site also donate 10 percent of the proceeds from merchandise sales to charity.
The website's core members are men with male-pattern baldness. Brian Neary, who does sales and marketing for the group, said men with receding hairlines will often come to the site to get advice about shaving techniques and debate whether some women prefer bald men. There are about 680 registered users on the site from all over the world.
"We like to think of ourselves as the anti-Hair Club for Men," he said.
Neary, 33, told a story about one member who got hair transplants, but ended up shaving his head anyway. Even with scars from the transplant procedure, he still goes bald. He said he wished he would have found the website sooner.
"I look at the guys that try the comb-over or hang on to the last little bit of hair and I just want to give them a hug and say, 'Hey man, let it go,'" Neary said.