If Jennifer Clary has her way, soon every baby in Minnesota will be sleeping in a cardboard box. And be healthier because of it.
Clary is co-founder of Los Angeles-based Baby Box Co., which partners with organizations around the world to provide parents of newborns with a durable cardboard box full of baby products. The box can double as a safe sleeping space for a baby.
The nonprofit Babies Need Boxes started a pilot project in the Twin Cities in November 2015 to give maternity packages — including the cardboard box — to young, vulnerable mothers. Thanks to positive feedback, the statewide launch of what's called Baby Box University will take place Thursday.
Minnesota will be the seventh state to offer it.
"I'm really excited about Minnesota, because we've had so much support from parents in this community," Clary said.
After completing an online course offered by the program, expectant parents will receive a box containing products such as baby wipes, brain-boosting activity cards, personal care products, onesies and more.
Clary said a distinguishing feature of the Baby Box movement, initiated in 2013 to further infant health care and education, is accessibility. Eighty-five percent of parents who participate in the program access it through their mobile devices, she said.
"I think that our program really buys into what a lot of the public is feeling right now, which is that parenthood is troubling enough, why complicate it?" Clary said.