As summer hangs on, Target rolls out Christmas toy offerings

The retailer said it is emphasizing "specialty toy brands," among them Wonderology and Mindware.

September 17, 2014 at 1:50AM
A Wubble Bubble Ball
A Wubble Bubble Ball (Randy Salas/The Minnesota Star Tribune)

Now that summer is winding down and a tinge of color adorns the trees, consumers are being reminded what's coming: Christmas shopping for the kiddies, of course.

Minneapolis-based Target Corp., realizing there's only three-plus months left to turn ho, ho, ho into dough, dough, dough, on Tuesday revealed its annual list of top toys for Santa's sleigh — and most of them are in stock already.

The big-box retailer said it is emphasizing "specialty toy brands," among them Wonderology, Hape and Mindware. Target said in its announcement that these toys have only been found at small boutiques and focus on "play patterns such as discovery, exploration and imagination that promote child development."

Specifically, these toys' categories include animal figures and play sets, wooden toys, arts and crafts, and science kits.

"One of this year's top toy trends is to focus on how creative play helps children advance cognitive development, increase exploration and recognize their abilities to function in the world," Ken Seiter, vice president, strategic communications for the Toy Industry Association, said in a statement released by Target.

Some of what Target is offering is exclusive to the retailer's shelves and online offerings. They include: Lego City Helicopter Transporter, Kinetic Sand Island Fun Playset, Terra Wooden Horse Barn, and an All Aboard 102-piece Train Set.

Paul Walsh • 612-673-4482

Nothing like a little Kinetic Sand for Christmas. Vaccuum cleaners not included.
Nothing like a little Kinetic Sand for Christmas. Vaccuum cleaners not included. (Paul Walsh — Target/The Minnesota Star Tribune)
about the writer

about the writer

Paul Walsh

Reporter

Paul Walsh is a general assignment reporter at the Minnesota Star Tribune. He wants your news tips, especially in and near Minnesota.

See Moreicon

More from No Section

See More
FILE -- A rent deposit slot at an apartment complex in Tucker, Ga., on July 21, 2020. As an eviction crisis has seemed increasingly likely this summer, everyone in the housing market has made the same plea to Washington: Send money — lots of it — that would keep renters in their homes and landlords afloat. (Melissa Golden/The New York Times) ORG XMIT: XNYT58
Melissa Golden/The New York Times

It’s too soon to tell how much the immigration crackdown is to blame.