Runners will join as many as 20 stampeding bulls as they charge down a quarter-mile track in Elk River this summer.
"The Great Bull Run," inspired by the famous Running of the Bulls in Pamplona, Spain, will debut in Minnesota at the Elk River Extreme Motor Park on June 21.
The Boston entrepreneurs behind the traveling event — it's making stops in a number of cities across the country — say it's a chance to "grab life by the horns."
Animal rights activists assail it, saying that, historically, bull runs are a spectacle of animal cruelty.
News of a planned Twin Cities stop first surfaced last summer, when a May 2014 date at Canterbury Park was discussed. Staff at the Shakopee racetrack had some initial safety concerns, particularly after a bull got loose last August at the nearby Dakota County Fair (no one was hurt). But ultimately, the track passed because the bull run would have interrupted horses' spring training, spokesman Jeff Maday said recently.
Organizers say that more than 2,000 people have signed up for the Elk River bull run and that events in other cities have attracted 5,000 or more runners.
Law school buddies Rob Dickens and Brad Scudder — self-proclaimed adventure guys — started the event after their own efforts to run with the bulls in Spain didn't work out.
"We couldn't make it happen," said Dickens, a former Wall Street attorney. "Everything is booked a year in advance. It costs $3,500 a person. You have to take time off from work. That's when we started joking around about starting a bull run here."