Owners Michele Henry Gudmundson and Wesley Uthus have mastered the art of cheap chic. Everything in the store is under $100, with most items running less than $50. That includes party dresses, flouncy tops, basic tees, handbags, belts and jewelry. It's easy to leave with a whole new outfit and plenty of ideas on how to wear it.

  • The West End, St. Louis Park; 952-303-3791
  • 618 Selby Av., St. Paul; 651-414-0091
  • primpyourself.com