Tickets prices for the Vikings' season opener popped as reports of Adrian Peterson's two-year deal with New Orleans began to surface.
In the moments after news broke, ticket prices for the Sept. 11 Monday Night Football opener against the Saints started at $96 on StubHub. Most upper-deck tickets were $125 and up, and lower concourse seats started at $160. The most expensive tickets ranged from $1,400 to $1,950.
Within 24 hours, the Peterson-effect had increased the cheapest available ticket on StubHub by 38 percent to $130 as of Wednesday morning. Upper-deck tickets also jumped in price with most options ranging from $148-$173. The cheapest lower-deck ticket increased to $181. Luxury options mostly remained the same.
The cheapest ticket on Twin Cities-based Ticket King's website Wednesday morning was $165. Lower concourse tickets were starting at $256 per ticket. The most expensive seat, field level on the 50-yard line, was listed for $1,765.
So it seems Vikings fans are still willing to pay a premium price to see Peterson run the ball.
Star Tribune columnist Patrick Reusse is one of many individuals convinced the NFL knew Peterson would sign with the Saints before releasing the 2017 schedule last week. There is also the possibility Peterson was motivated by the schedule for an opportunity to make a statement against his former team in Week 1.
Either way, it will make for entertaining football.
