Las Vegas tourism officials partner with former Sin City resident Jimmy Kimmel to promote town

June 28, 2013 at 5:47PM

LAS VEGAS — Las Vegas tourism officials are partnering with a famous former resident's show to trumpet the town.

Las Vegas Convention and Visitors Authority officials say an online video series and on-air promotions will start Friday during late-night comedy show Jimmy Kimmel Live.

The spots feature a character named Vegasdotcom who's constantly mistaken for the travel website by the same name.

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