This, we’re told, is not CGI. While we’re all staring drop-jawed at JCVD, a round of applause for the drivers, who bring to mind the remark about Ginger Rogers: all she had to do was everything Astaire did, except backwards, and in heels.

YUM The McRib is dissected by the Atlantic:

“Pork” is a generous term, since the McRib has traditionally been fashioned from otherwise unmarketable pig parts like tripe, heart, and stomach, material that is not only cheap but also easier to mold and bind into a coherent, predetermined shape. McDonald’s accurately lists the patty’s primary ingredient as “boneless pork,” although even that’s a fairly strong euphemism. Presumably few of the restaurant’s patrons would line up for a Pressed McTripe.

Oh, but it gets worse:

roducts are bound and preserved by a petrochemical preservative called tertiary butylhydroquinone, or TBHQ. According to the Consumer’s Dictionary of Food Additives, one gram of TBHQ can cause “nausea, vomiting, ringing in the ears, delirium, a sense of suffocation, and collapse.”

I think I saw TBHQ open for New Riders of the Purple Sage in 1977. Given the amount of delirium not directly tied to McRib consumption, I think you're probably safe.

Next thing they’ll tell you: the Shamrock Shake actually contains trace elements of leprechaun tissue.

VIDEO Oh hey great this guy’s slowing down to give me a ride. Finally, this day’s looking up.

INFOGRAPHIC DU JOUR Amazed no one thought of this before: the pie chart of pies, from Modern Farmer. If you’re in the mood for another pie chart that sums up something perfect, head to the Oatmeal for a look at what really makes people want to watch a movie. Hint: it’s not the necessity of pants.

NEAT; SWEET. PETITE Just because something was in black and white on the TV doesn’t mean it wasn’t in color. “The Addams Family,” for example, was perfect for black and white, but it’s not like they used black and white materials to built the set. What color was it, really? Here. (Via fastcompany.)

SCIENCE! Scientists have discovered something interesting about 2002 UX25, a 400-mile-wide rock in the Kuiper belt. If you put it in the ocean . . . it would float.

That's the most useless thing you’ll learn all day. But a day without a new piece of information that has no relation to anything in your life is one of those things that makes us human. Its not like dogs ever say “purple planets are the ones most likely to have life? Cool.”

Off to the Mall of America for Give to the Max day. I don’t know who this Max is, but he’s going to be well-off at the end of the day.