We've always wanted to yell "stop the presses!" and mean it, but usually stories about painted goats and the like don't warrant such a thing. One trading card company, though, apparently did just that. From a press release:
Panini America announced today that the company stopped the presses this weekend in order to include the FIRST trading card of Minnesota Viking’s quarterback, Brett Favre, in its August, 2009 retail release of Donruss Threads Football. Favre pulled on the purple #4 jersey for the first time last Friday night in the Vikings preseason victory against the Kansas City Chiefs. Panini America dispatched a photographer to the Hubert H. Humphrey Metrodome with the sole intention of creating this historical card.
“We wanted Favre’s FIRST official Vikings trading card to be an in-game action shot of him wearing the purple #4,” said Panini America Marketing Manager Scott Prusha. “We were able to send a photographer to the game Friday night, print cards Saturday and have them ready for product insertion first thing Monday morning.”
With production of hobby boxes in their final distribution stages, 4,444 Favre cards were inserted into BOTH Target and Wal-mart blaster boxes and packs.
The number of cards. Get it? Because he wears the number 4. We can only hope the cards are as delicious as panini-style sandwiches.
The picture of a Chiefs player sticking his helmet in Favre's chest was perhaps the second pick for the card photo.