JEN KNOCH

Freelance project manager and owner of Radar Concierge, 43

Seen at: The Maiden Minnesota event at Graves 601 Hotel in Minneapolis.

What are you wearing?: Sweater from Target, H&M pants, Bronx brand boots, coat from TJMaxx, Fossil bag from Macy's.

Describe your style: As I approach my mid-40s, I see my style as evolving, not quite as trend-focused. I still seek cuts or details with an edge or uniqueness, but I notice my focus and investment shifting more toward timeless pieces.

Do you set a budget for holiday shopping? Not a strict one, but I'm conscious of my spending.

Do you shop on Black Friday? No, I'm still full from Thanksgiving and like to spend time with family.

What's going to be your present to yourself? Booking my next plane ticket. Travel's my favorite gift.