Business: Wholesale digital display and digital sign company is the master U.S. distributor for 3M's Vikuiti line of rear-projection films used to create digital signs and displays for retail, corporate and other clients. Spinoff Sensory Environment Design (SED), does local installations while two new ventures both under the Spyeworks name offer content and consulting services.

Founded: 2003

Headquarters: Minneapolis

Website: www.spyeglass.com

Employees: 12

Executives: Paul Krumrich, president

2010 revenue: Slightly more than $2 million from Spyeglass and Sensory Environment Design (SED)

Strategy: Expanding reseller network, integrating Spyeworks content and consulting spinoffs into Spye umbrella group of companies