MINERAL POINT, Wis.
For the first-time visitor, this is a town of surprises.
Its art studios and galleries sit among the inherent elements of a working small town -- Ivy's Pharmacy, Desiree's Hair Salon, the Mineral Point Self-Service Coin-op Laundry.
For a tourist destination -- it was voted "most beautiful town" and "best historic town" by the Wonders of Wisconsin Website in 2008, and the entire city was listed on the National Register of Historic Places in 1971 -- its hilly streets are blissfully uncrowded. There are no large tour groups, no children tearing through souvenir shops.
There are no souvenir shops.
"We have no T-shirts except at the grocery store, the chamber [of commerce] and the dime store," says Leslie Bohlin, proprietor of Bohlin Gallery at the foot of High Street. "No T-shirt shops, no knickknack shops here."
"At one time," says Curt Theobald, working behind the counter at Commerce Street Antiques, "they did a survey about being like Galena, where you have tons of people coming in, tour buses and like that. But people said they didn't want to be like Galena. They'd rather [be known by] word of mouth."
So spread the word: Mineral Point (pop. 2,617) has charm. And history. And art. And, mostly, a friendliness that borders on the pathological.