On Saturday afternoon when the Gophers take the field at Camp Randall Stadium, they'll be doing so with a handful of opportunities awaiting them.
First, they have the chance to end Wisconsin's 14-year hold on Paul Bunyan's Axe, the trophy that goes to the victor of the border rivalry that dates to 1890. Winning back the Axe would provide at least temporary relief for Gophers fans who've had to endure their Badgers counterparts lording that winning streak over them.
Second, the Gophers have a chance to secure bowl eligibility in coach P.J. Fleck's second year. Though Minnesota (5-6, 2-6 Big Ten) won't be playing on New Year's Day and could end up in a game in Detroit or Dallas if the Gophers reach six wins, qualifying for a bowl would avoid the indignity of not playing in the postseason for two consecutive years. That last happened in 2010 (Tim Brewster's last year as coach) and '11 (Jerry Kill's first year), and before that in 1997 and '98 (Glen Mason's first two seasons).
Third and maybe most important, the Gophers have the opportunity to deliver what would be the signature win so far in Fleck's tenure, giving the fan base something they can wrap their arms around. By playing a roster that features seven freshmen starting on offense, Fleck is steadfastly sticking to his plan of building for the future.
But the present still must be fed, and beating Wisconsin would go a long way.
"It's not very difficult to tell our players a little bit about this week and what it means," Fleck said.
The time is now
This game might be Minnesota's only chance for nearly a full calendar year to impress that noncommittal bloc known as casual fans in this sports-saturated market.
The Gophers play 2019 nonconference home games against FCS-level South Dakota State and Georgia Southern of the Sun Belt Conference, with a trip to Fresno State in between. The first five Big Ten games are at Purdue, vs. Illinois, vs. Nebraska, at Rutgers and vs. Maryland, and those teams are a combined 19-37 this year. The Gophers won't face a upper-tier Big Ten team until Nov. 9, when Penn State visits TCF Bank Stadium.