The 2008 Gophers have been getting worse and Wisconsin has been getting better, and yet coach Tim Brewster was as subtle as a runaway 18-wheeler with his agitation of the Badgers' Bret Bielema this week.
You have to be around either of these guys for five minutes to realize they are raging egomaniacs, so it's not a surprise that it took only the few weeks between Brewster being hired and the 2007 recruiting classes being signed for these geographical rivals to start loathing one another.
The folks in Wisconsin quickly reached the conclusion that Brewster was capable of most anything when it came to recruiting.
The feud started right then. In a moment of candor this week, Bielema admitted that trying to sign players is the source of most of the problems between big-time coaches.
"You lose friendships and cause more hard feelings during recruiting than any game day," he said Monday.
A day later, Brewster spent much of his media session taunting Bielema. What set off Brewster, apparently, were Bielema's Monday comments on future recruiting efforts in Minnesota.
The Wisconsin coach was asked if his main advantage with Minnesota recruits -- Camp Randall Stadium -- would now be lost with the Gophers moving to an on-campus, outdoor stadium next fall.
"Those things will be determined in the future," Bielema said. "I know we've had two signing classes that we've had players representative from Minnesota. That's something that we will continue to hopefully do."