In 2013, I was honorably discharged from the military. My wife and I were excited to finally move back to our home state of Minnesota. In the last three years, I have realized this is not the great state I thought. Many articles have been written on the exodus of young professionals from Minnesota. Well, you can add my wife and I to that list. I am paying an effective tax rate of about 40 percent when you include federal, state, property, etc. I picked up a bad habit during my combat deployment in smoking. This state has taxed me and fellow smokers to a breaking point. Even after all of the massive increase in taxes, our government wants to spend even more this year. As they say, the grass might not be greener in my next state, but I know my bank account will be. For two college-educated professionals, the ability to save for our future family is by far the most important part of our decision.
Ryan Carlson, North Branch, Minn.
'MINNESOTA STATE'
I'm not sure taxpayers should be pleased with that rebranding
Good grief. We taxpayers paid almost a million bucks to a PR firm (at least it's a local outfit) to "rebrand" our higher-education system? ("Meet the new 'Minnesota State' as MnSCU ditches its difficult name," June 22.) Let the roundup commence, ol' pard, I've got the branding irons stored in a shed here somewheres.
When will these superadministrator consultants get it that loyalty and recruiting are tied inextricably to campus presence? It's a force that's easy to connect and it is easy to see. All one has to do is walk on campus — any campus — and observe the students and faculty and eavesdrop on a conversation or two. I urge the Minnesota State Colleges and Universities system to dump consultants, visit a few campuses, talk with students and other workers, and then figure out a system logo to run below individual campus symbols. I'm sure there are any number of talented design, history and journalism students on the several campuses who would be delighted to help develop outstanding new "brands."
Carl Brookins, Roseville
The writer is a former Metropolitan State University admissions counselor.
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Surely one of the colleges in the MnSCU group has graphic arts and marketing departments. Why spend $600,000 of public money to come up with a new logo and name when it should have been done in-house? I worked for the Mall of America for many years. When the mall had a new attraction, names for it were solicited from employees. The prizes were trivial, but entries were plentiful and creative.
Students are paying ever-larger tuitions, and money is squandered on a logo of an M under a star. Apparently, Minnesota State leadership needs to be schooled in fiscal responsibility.
Judith Erickson, Bloomington
ALLINA STRIKE
There is a new reality, to which nurses must transition
While anyone can understand Allina nurses' resistance to paid-benefit reductions, the nurses must transition to the new reality of the current employee-benefit environment ("Allina, union dispute quality of care," June 21). Thankfully, their salaries are adequate enough to contribute to their health insurance, just like all the rest of us have done for many years now.