Packers fan sells Black #4 arm bands for $5

Rob Sax, the proprietor of Mourn4.com, is poised to cash in on Brett Favre signing with the Vikings. He's been peddling Black arm bands with the #4 on them for months. Still, he's shocked by today's news.

August 18, 2009 at 8:02PM
(The Minnesota Star Tribune)
(The Minnesota Star Tribune)

Lifelong Packers fan Rob Sax works at a design agency in Madison by day. By night, he is an entreprenurial genius. Sax put together a web site where he sells black No. 4 arm bands for $5. He started selling the bands a few months ago when the Favre un-retirement speculation began. And now, with Favre signing with the Vikings, business figures to pick up. We wrote a short article on Sax back in May; a few minutes ago, he was kind enough to offer his reaction to today's news via e-mail:

Three immediate things crossed my mind:

1. I'm shocked.

2. No wait, I'm not shocked at all.

3. November 1st at Lambeau is going to be absolutely biblical.

It's funny, the armband really did symbolize sadness for me. But now, after all this, I think the "dead to me" is becoming more and more appropriate. Game on!

Indeed. Sax seems to be taking this better than we expected -- and better than some other Packers fans we know.

about the writer

about the writer

Michael Rand

Columnist / Reporter

Michael Rand is the Minnesota Star Tribune's Digital Sports Senior Writer and host/creator of the Daily Delivery podcast. In 25 years covering Minnesota sports at the Minnesota Star Tribune, he has seen just about everything (except, of course, a Vikings Super Bowl).

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