The meet-cute is dying.
Technology has changed how people are introduced, and fewer people meet in public places that were once playgrounds for singles. At the same time, awareness of what is and isn't sexual harassment has left people cautious about come-ons that were once seen as cute and now called out as creepy.
"Ten years ago, it was that random encounter," said Maurice Smith, a 37-year-old consultant who lives in Philadelphia. "Now, people don't want to do the traditional thing. They just want to swipe."
It's not that people don't want to strike up conversations with strangers and fall in rom-com-style love.
It's that they don't know how.
"It's a lot easier to make a move in a way that society says is acceptable now, which is a message," said Philadelphia-based matchmaker Erika Kaplan, "rather than making a move by approaching someone in a bar to say hello. It's just not as common anymore."
In 2017, more singles met their most recent first date on the internet (40 percent) than through a friend or at a bar, according to Singles in America, a Match.com-sponsored survey of 5,000 people nationwide.
Suzann Pileggi Pawelski, who along with her husband wrote the book "Happy Together," said opportunities for random encounters are fewer today when groceries can be delivered, you can exercise with an app and you can telecommute from home. That means less practice in striking up conversations.