Thursday-Saturday: The ever-popular We Fest has found a new headliner — rough-around-the-edges country-rocker Eric Church, known for the hits "Springsteen" and "Drink in My Hand." He's set for Thursday, along with Rodney Atkins and Big & Rich, who have been known to party in the We Fest campgrounds. Guitar hero Keith Urban tops Friday's bill, which also includes the underappreciated "Pontoon" harmonizers Little Big Town and hard-country singer Gary Allan. Oklahoma-reared, "American Idol"-launched country princess Carrie Underwood closes the festivities on Saturday, preceded by rich-voiced, hardworking Darius Rucker, the enduring "Gambler" Kenny Rogers and "Dancing With the Stars" champ and underrated country talent Kellie Pickler. (Soo Pass Ranch, Detroit Lakes, Minn. Tickets start at $92.63 for one day. www.wefest.com.)

JON BREAM