The summer superhero season has begun.
Only in France, the action wasn't up on the big screen, but shot on cellphone screens. And it didn't feature a Marvel character, but a marvelous display of character from Mamoudou Gassama, a 22-year-old Malian migrant who rescued a 4-year-old boy dangling from a fifth-story balcony.
Gassama did, however, pick up a Marvel moniker: "The Spiderman of the 18th" (arrondissement, or district), referring to how the real-life superhero swung into action to get to the boy who had become suspended five stories up.
The video, seen by millions worldwide, not only captured Gassama's gutty, muscular balcony climb, but the sounds of relieved Parisians cheering in the streets.
The Parisian in Elysees Palace, French President Emmanuel Macron, cheered, too. And beyond the "bravo" he offered Gassama during their meeting, he gave the hero a home by granting him the ability to legally live in France — a relative rarity amid rising restrictions facing most migrants. Gassama was also offered a job as a firefighter in Paris.
The rescue was "an inspiring act, a heroic act and a spontaneous act," Guillaume Lacroix, consul general of France to the Midwest, said in an interview. "This is inspiring for the French people, for the rest of the world; I'm really impressed with the impact this story is having."
The impact would have occurred no matter which media form shared it. But the citizen-filmed, cinema-verite viral video was key.
"A story like this is a really important reminder of the way that digital technology can also be a powerful tool of sharing information and for connecting with each other for the in-the-moment capturing of something that's both extraordinary and everyday life," said Jessa Lingel, an associate professor at the University of Pennsylvania's Annenberg School for Communication.