Remember when the CFL was presented as the Future of Lightbulbs? We'd all be thrilled to replace our archaic incandescents with high-tech CFLs. Just to hasten us along in the proper direction, the old bulbs were banned, lest people go all squirrelly and anti-social and prefer them to CFLs. Then came LED bulbs, which were A) better, and B) didn't require opening every window in the house and wearing gas masks if you dropped one. Well:
GE just announced that it no longer make or sell compact fluorescent lamp (CFL) lightbulbs in the US. The company will wind down the manufacturing of CFL bulbs by the end of 2016, and it will begin to shift its focus on making the newest and most energy-efficient lightbulbs, LEDs.
Sales of Coca-Cola Life - which was launched in upmarket chain The Fresh Market in August in August 2014 and rolled out nationally across the US in October 2014 - peaked in spring 2015, when it achieved a value share of 0.14% of the carbonated flavored drinks market in the four weeks to March 21, according to Bernstein data. However, they have been declining ever since, with its value share dropping to just 0.06% in the four weeks to December 26, 2015.
The problem isn't the taste, but the neither-fish-nor-fowl character of "mid-calorie" drinks. People who want diet reject them, and people who don't care figure the stuff tastes odd because they're not full-calorie drinks.
It's almost as if there's an aspect of human psychology that can't be influenced by advertising, no matter how much they try. Unless you think there's a magic amount of money that would have made you buy Coke Life and drink it every day.
WAL-MART The New Yorker looks at the impact when Wal-Mart . . . leaves. Some people hate them when they come in, and hate them for leaving. This quote may be heresy for some:
When Walmart came to Fairfield, in 2006, its arrival didn’t conform to the town-devouring narrative that dogs the megachain. According to Michael Hicks, a professor at Ball State University, in Indiana, and the author of a book on the company’s economic effects, Walmart is not the small-business bogeyman we assume it to be. “There is very little compelling evidence that Walmart crushed small businesses,” he said. “On the contrary, Walmart killed Sears and Kmart.”
And before that, Woolworth and Kresge's downtown stores drove out some local merchants. Seems impossible it'll be Wal-Mart's turn some day, but who'd have thought Woolworth would ever perish?