General Mills' venture capital arm is the lead investor in a $1.25 million round of financing for an upstart gazpacho maker, Tio Gazpacho.
It's the latest investment by 301 Inc., a business development arm of General Mills that last October announced it would help fund fledgling food companies.
New York-based Tio Gazpacho, which was launched in 2014, has a line of organic gazpacho – a chilled soup – that's drinkable from a bottle.
Recently, 301 Inc. has also invested in a producer of organic cottage cheese, as well as an organic and natural snack maker that includes kale chips among its offerings.
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