Mention video-game music, and most people probably think bleep, bloop and blah. But that game's over.
The genre has evolved from the monotone days of "Pong" and the 8-bit ditties of Mario to encompass rich symphonic scores recorded by a full orchestra and choir and music budgets that go north of $200,000. It's all a part of a multibillion-dollar video-game industry that brings in nearly twice as much annual revenue as Hollywood films at the box office.
And how's this for going legit? You can even hear video-game music now in concert halls, including Orchestra Hall, where the Minnesota Orchestra will present "Video Games Live" on Saturday night. The multimedia extravaganza has sold out venues worldwide -- and its Minneapolis stop is no exception -- while attracting an audience that cash-strapped orchestras covet: young listeners.
Minnesota Orchestra music director Osmo Vänskä said one of the attractions of booking "Video Games Live" for the orchestra's concert calendar was that "mostly young people are involved with video games. We want to show that video games and the music can be connected to the orchestra; that we are involved in your world and you are welcome to come and listen in the concert hall setting."
The esteemed conductor won't actually be on the podium for this show, though. Sharing the stage with the Minnesota Orchestra and a choir will be the co-creators of "Video Games Live," award-winning composers Tommy Tallarico and Jack Wall. And while they acknowledge that their show draws a young audience, they point out that parents also are key to their success.
"Parents love the fact that the kids are coming to the show to see a symphony," Wall said. "The parents are coming to the show to see the symphony, too, but they also love the music and they also get why their kids are so into video games.
"It's one of those 'cross-collateralizations,' if you will, between the generations," Wall continued. "Filling that gap is something we're really proud of."
Tallarico said that just as John Williams' "Star Wars" score inspired him to go into music when he was young, many parents report in e-mails that seeing "Video Games Live" prompted their kids to pick up an instrument they've ignored for a while or ask about taking lessons.