Dunkin' Donuts chomps back into Twin Cities market with plans for 10 stores

10 franchises are in the works; the first is expected to open by the end of the year.

April 16, 2015 at 3:18PM
Dunkin' Donuts, with more than 11,400 restaurants in 39 countries, has been steadily expanding its sandwich and wrap offerings in an effort to counter competitors such as Starbucks and Brooklyn Center-based Caribou.
Dunkin' Donuts (Associated Press/The Minnesota Star Tribune)

Dunkin' Donuts is intensifying its revitalized presence in Minnesota, announcing on Thursday that 10 outlets are in the works for the Twin Cities area.

Franchisee Legacy Concepts agreed with Dunkin' to open franchises starting "by the end of this year" in Minneapolis, Bloomington, Eden Prairie, Edina and other west metro communities, the nation's largest doughnut-and-coffee chain said.

"We are excited to expand the brand's presence in Minnesota," Damon Dranchak, vice president and general manager for Legacy Concepts, said in a statement accompanying the announcement. "We … look forward to opening our restaurants in the years to come."

The 7,000-unit chain, headquartered in suburban Boston and operating since the 1950s, has been steadily expanding its sandwich and wrap offerings in an effort to counter competitors such as Starbucks and Brooklyn Center-based Caribou.

Last summer, Dunkin' Donuts ended a nearly 10-year hiatus from Minnesota, with the opening of an outlet at the Kahler Grand Hotel in downtown Rochester.

Within weeks, another franchisee revealed plans to build Dunkin' outlets across northern Minnesota, from Brainerd to the Iron Range to the Duluth area, with the first opening in mid-2015 near Miller Hill Mall in Duluth.

Franchise deals in this industry don't come cheap. When Dunkin' Donuts hosted a webinar last year for potential franchisees, the company said that prospects needed $250,000 in liquid assets and a net worth of at least $500,000.

Legacy Concepts "has years of experience" in the commercial real estate industry, Dunkin' Donuts said in its announcement, noting that Dranchak has worked in the fast-food industry for more than a quarter-century.

Dunkin' Donuts executive Grant Benson said Legacy Concepts "will satisfy a growing consumer demand in the Minneapolis community."

Until these recent Minnesota deals, a franchisee in Austin had been the last to run a Dunkin' Donuts in the state. That locale became the Donut Connection in 2005.

In 2008, Dunkin' Donuts had announced plans to sell about 100 franchises in Minnesota. That effort never materialized, the company explained, because it lacked the proper supply chain, training and other operations for the region.

The company's persistent push into Minnesota follows inroads in 2013 in Salt Lake City, Dallas, Houston and other markets far from its base in the Northeast.

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Paul Walsh

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Paul Walsh is a general assignment reporter at the Minnesota Star Tribune. He wants your news tips, especially in and near Minnesota.

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