Sara Traver of Chaska is a fan of wholesale clubs, but she didn't include them when she shopped for window replacements for one reason: She forgot.
Costco and Sam's Club sell home improvement products and home remodeling services, from countertops and cabinets (Costco) to patio doors and bathtub refinishing (Sam's). But many members don't know seem to know that.
No aisle in the massive warehouse stores is devoted to carpet or countertops. Instead, the service displays hide in plain sight near the exits. And the displays are rarely staffed, so if club customers are interested, they need to pick up a brochure and call a toll-free number.
That's not enough of a lure for Traver. "I need more of a direct appeal," she said.
She's not alone. So few of Consumer Reports' subscribers shop the clubs for remodeling projects that the magazine, which has reviewed both Costco and Sam's Club, hasn't evaluated the home services offerings, said senior editor Tod Marks.
Sandy Torrey, assistant vice president of Costco services, described the program as "successful," but wouldn't elaborate.
How are home products and services sold through the clubs? And, more important, are they good deals?
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