The Twins on Wednesday announced a new Ballpark Pass deal for April and May: $99 for access to 30 home games — all of them except the home opener — in those two months.
No, that is not a misprint.
There is some fine print, such as you don't get a seat for the games. Basically, "Ballpark Access" is what used to be known as standing room only. You choose every game you want to go to, and the ticket is delivered to your mobile device.
The bargain offer is clearly a nod to declining attendance at Target Field and the annual struggle to attract fans in colder weather before school gets out. The Twins drew 40,000-plus for their home opener last season, but the number was barely 20,000 for the next game.
The overall attendance at Target Field in 2016 was 1,963,912 — the seventh consecutive season it decreased since the ballpark opened. In both 2010 and 2011, attendance topped 3 million fans.
Read Michael Rand's blog at startribune.com/randball. firstname.lastname@example.org.