Workface raises more than $900,000

Minneapolis-based tech business Workface said it raised more than $900,000 in its latest investment round.

July 28, 2011 at 7:54PM

Minneapolis-based tech business Workface said it raised more than $900,000 in its latest investment round.

Lief Larson, founder and CEO of Workface, said the money would help grow sales from existing customers, add new customers and enhance several key platforms.

Workface is a company that helps sales and service professionals engage with clients online and in real time. More than 75,000 professionals and more than 2,500 companies are using its technology, Workface said.

"Our 'profile' technology helps companies shorten sales cycles, connect with prospects at the moment of interest, and increase the level of engagement and intimacy with customers," Larson said in a statement.

The round was led by Fargo-based Arthur Ventures and Minneapolis-based Omphalos Venture Partners.

Workface said it has raised more than $2.5 million to date from its founders, private equity funds, angel investors and venture capital.

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