NEW ORLEANS — Tulane quarterback Jake Retzlaff recalls being ''devastated'' when it became clear last spring that he would be unable to play his final season of college football at BYU.
His penchant for making plays in big moments, as well as for publicly embracing his Jewish heritage, made him something of a celebrated novelty at the Utah school run by The Church of Jesus Christ of Latter-day Saints, where he became known as ''BYJew.''
Suffice it to say he's landed on his feet at Tulane — a university with a relatively large concentration of Jewish students, around 3,000 in all.
The ''Bayou Jew'' has help lead the Green Wave (11-2) to an American Conference championship and a first College Football Playoff berth. Tulane, seeded 11th, visits No. 6 seed Mississippi on Saturday.
Retzlaff has been ''a perfect fit'' at Tulane, said Dave Cariello, owner of the Campus Connection, which sells Green Wave merchandise and partners with players on name, image and likeness deals.
A Tulane graduate from the New York area, Cariello designed two T-shirts featuring Retzlaff, one calling him the Shabbat Shotgun and another referring to him as the aforementioned Bayou Jew.
''He's certainly been our top-selling NIL athlete," Cariello said. ''There seems to be a larger appetite for Jake's stuff and I believe that's partly because of his Jewish background. The other part is he's the starting quarterback.''
Retzlaff went 11-2 as starter in 2024 at BYU, which narrowly missed out on playing for a Big 12 title. He was looking forward to returning to the Cougars in 2025 when he was named in a since-dismissed civil sexual assault lawsuit.