In 1951, R&B group the Dominoes released "Sixty Minute Man," a crossover hit that helped shape modern pop music. The song was blatant in its sexuality, a theme that stuck in Top 40.
As any cultural conservative will bemoan, things only got raunchier from there. By today's desensitized standards, even Britney Spears' late-'90s Lolita act seems tame. To combat this, the current crop of pop divas (including a grown-up Spears) have uniquely branded their amorous overtones. It's no longer enough to simply suggest. Nowadays you've got to be explicit and have an angle.
Overblown sexuality isn't the only trend -- these starlets also grab listeners like never before. Lyrical pronouns like "you" and "we" are roping in new-media 'tweens with startling directness. Two common paths: "You're OK" and "You're part of the party." A cynic might suggest the former panders to insecurities and the latter to misplaced priorities, but it's probably just a means to jolt sensory-overloaded millennials.
Here are the pop queens visiting the Twin Cities this summer, in all their tactical eroticism and calculated relatability. And ya know something? Beyond the transparent marketing angles, the pop music being churned out by these ladies is pretty damn good.
How she'll sex you: Violently, it turns out. The Barbadian "it" girl gets frank with her single "S&M," professing a love of sex smells and whip-aided arousal. Heavily tattooed and oft-pantless, Rihanna has made a conscious push away from her previously PG image.
How she'll engage you: Two ways! She'll be your loyal BFF in hard times (2007 single "Umbrella). But RiRi will also need a firm erection from you, pending proper girth: "Can you get it up?/Is you big enough?" (2010's "Rude Boy").
The Big Picture: The whitewashed era of Britneys, Christinas, Mandys and Jessicas was a yawner. Rihanna incorporates reggae, dancehall and world beat arrangements under her impressively charismatic vocal work. An M.I.A. for the mainstream, she's not afraid to take pop into worldlier -- and more creative -- places.
How she'll sex you: Britney -- who was thrust into the sex-kitten role more than a dozen years ago -- doesn't know anything else. Pushing 30 and a mother of two, she's starting to get desperate with singles like 2009's "If You Seek Amy" (get it??) and this year's "Hold it Against Me," with a chorus that pleads for sexual contact.