Even if your college days are a distant memory, it's possible to travel on a student discount over spring break this year.
Student travel agencies are beginning to actively court nonstudents and older travelers, extending their low prices to the not-so-youthful set. Though it has quietly offered discounts to nonstudents for years, STA Travel began actively promoting "flights for everyone" on its home page late last year, highlighting sales and negotiated discounts available to travelers of any age.
StudentUniverse, which has operated as an online travel agency exclusively for college students since 2000, expanded its discounts to recent college grads up to age 25 earlier this year. And StudentCity, which specializes in vacation packages for college and high school students, said that while it doesn't advertise the fact, its discounts aren't restricted by age.
"We specifically market to students but do not exclude the young at heart from travel on our tours," said Jacqueline Lewis, managing director at StudentCity in Peabody, Mass.
Higher prices driving demand
The shift, driven by customers looking to include friends on trips who had recently graduated and parents who wanted for themselves the deals they found for their kids, comes at a time of rising travel costs. Airfares are expected to average $349 in the March spring break period, up 9 percent from the same time last year, according to Bing Travel, the Microsoft search engine that predicts airfare prices. The average ticket for the most popular spring break travel itinerary with a Saturday departure and Sunday return is $418, up $57, or 16 percent from last year.
The student sites offer specially negotiated rates at discounts from 10 to 25 percent below the going market rate. For example, a search for flights in mid-March from New York to London on StudentUniverse.com turned up seats on a nonstop from $536 on Virgin Atlantic. The best rate for the same dates on Kayak.com: $573 with a stop in each direction.
Discounts build loyalty