The forklift carrying one of entertainment's valuable properties began to rise above the masses when a producer brought it to a halt.
"Perfect height!" he barked through a megaphone.
The cargo, also known as Ryan Seacrest, waited a beat before responding: "That's the first time I've ever heard that."
What Seacrest lacks in stature (he's 5 feet 8, if you must know), he makes up for in power. He is paid roughly $15 million a year to host "American Idol," the ground-breaking reality show that drew 2,000 people to Mariucci Arena Wednesday morning for auditions. He hosts two radio shows, including a morning program on more than 150 stations in North America. As an executive producer, he's quickly bulking up his portfolio, which will include an NBC drama in 2015 starring Jennifer Lopez.
What's annoying is that, despite the challenging schedule, Seacrest, 39, looks like he just got back from a two-week vacation in the Bahamas.
"Look what I get to do," he said, gesturing to the hyped-up crowd after taping some promotional sports and flirting with fans. "I like a Saturday off every once a while, but I get out here and my adrenaline starts to rush. I really enjoy the pace."
Not that everything he touches is destined for greatness.
It was Seacrest who masterminded the Rise of the Kardashians, a family he vehemently defends. Earlier this week, Fox announced it was canceling his spoof dating series, "I Want to Marry Harry" after only four episodes.