Craig Gross, the 32-year-old founder of xxxchurch.com, is used to getting attention. No surprise -- he bills his organization as America's "No. 1 Christian porn site."
Gross crisscrosses the country, appearing on camera with porn mega-stars like Ron Jeremy, called by Yahoo! Entertainment "the porn industry's most prolific male performer," with more than 2,400 credits to his name.
Gross isn't joining forces with Jeremy. He's challenging Jeremy's worldview in debates on college campuses and TV network news shows. Their most recent confrontation -- a "Nightline Face-Off" titled "Is America Addicted to Porn?" -- will be broadcast Thursday on ABC.
Last week, Gross brought his message about porn's hazards to the University of Minnesota. With him was Donny Pauling, who spent nine years as a porn producer. Pauling has walked away from the industry and the fortune he made. He met Gross in 2004 at a porn show in Las Vegas and took one of the www.xxxchurch.com "Jesus loves porn stars" Bibles. Though he first mocked Gross' crusade, he says, it eventually led him to abandon porn for a new life and career.
The students in the U of M audience didn't need to be told that America is a porn-drenched society. Pauling estimates that there are about 400 million porn Web pages on the Internet. "And now they've figured out how to get onto your cell phone, your iPod," he adds.
The xxxchurch.com's website has resources for "those struggling with porn." One offering is free, down-loadable "accountability software" that sends a list of the dubious sites you visit to your "accountability partner" -- a friend or spouse who helps you swear off porn.
Pauling's eyewitness testimony brought porn's gritty reality home to his U audience. Glamorous? Sexy? No way, he says.
Pauling started out in pornography as a consumer, then set up his own amateur porn site. Finding women to photograph was easy, he said. He prowled the malls, recruiting college students as "models" and offering girls at Starbucks $500 to take off their clothes.