The Wild turned the return of coach Jacques Lemaire into three days of headlines earlier this month, even though every staff member, player, media type and hardcore follower of the team knew that The Inspector was coming back for his eighth season behind the bench.
This subterfuge served the dual purpose of getting casual fans to excitedly tell friends, "Did you hear -- Jacques is coming back," and to get the story about ticket prices being raised by a hefty percentage moved to the back of sports sections and sportscasts.
The Wild's latest success in media manipulation caused a reporter to decide it was time for some fair play. A call was placed to the Timberwolves' media staff, with the request for an interview with Kevin McHale, the boss of basketball operations.
Mike Cristaldi, the public relations director, wanted to let McHale know where the interview would be headed. The reporter's response was:
"What did McHale and staff see that intrigued them at the NBA camp in Portsmouth [Va.]? That's where the second-rounders can be seen, and the Wolves have two such choices. Were there some players -- maybe Jonte Flowers, the 6-5 guard from Winona State?"
"How close is McHale to making a decision on the five free agents? For instance: How does he balance the fact Sebastian Telfair was better than anticipated for a good share of the season and then missed a big hunk of the schedule with an injury?"
"Derrick Rose and Michael Beasley. Not so much which player does McHale like, but how much does he like both of them?
"Questions like that. In other words, softballs."