Indiana coach Tom Allen makes his philosophy clear every day.
He recruits hard, prioritizes personal relationships, demands focus and accountability inside the locker room, and shares the credit. Here, the quest for moral victories is replaced by hard work, toughness, an unwavering standard of excellence and achievements on and off the field.
They are principles most athletic directors seek from their coaches, especially those with winning track records. And right now, with the eighth-ranked Hoosiers having their best season in decades, everybody seems to want to jump on board and sing Allen's praises.
"You recruits, come play for this man, best coach in America," offensive lineman Dylan Powell said softly Saturday, briefly interrupting Allen's on-field interview after a 14-6 victory at Wisconsin.
"Best coach in the nation right here, let's go!" running back Stevie Scott III shouted.
The touching clip of one Indiana player after another stopping to hug Allen, jump on him or laud him for what he's achieved in four full seasons as a college head coach made the rounds on highlight shows all weekend.
It also started a conversation about what could be next for Allen — national coach of the year, a higher-profile job?
Allen, of course, prefers the debate to stop there because he still has unfinished business.