Brian, Katie and Charlie may be the super-duper stars of Republican National Convention coverage, but they won't dedicate much airtime to telling Minnesotans how to avoid bumper-to-bumper traffic when the presidential motorcade rolls through.
That's why local TV will focus on the issues -- and hassles -- that may only matter to those living full-time in the Twin Cities.
"It's not just a political story for us," said Mike Caputo, assistant news director at WCCO, Channel 4. "We're doing stories on how all this will affect the community."
While the market's top four news teams face similar challenges, each will tackle them in ways that reflect their current economic status and relationship with the networks. WCCO, which has struggled financially this past year with headline-making layoffs, has not invested in a convention center skybox, since the price tag for such a luxury is in the hundreds of thousands of dollars. Its anchor team will stay put in downtown Minneapolis.
"It was a budget decision," Caputo said. "This year has been tougher than others and it's expensive to be down there."
Fox affiliate KMSP, Channel 9, the Twin Cities station that dedicates the most time to local news during the week, has seen an upturn in its ratings. It will provide more than six hours of live coverage from Xcel Energy Center and is giving up a heavy presence at the State Fair this week to be properly prepared.
"We were told three years ago by our bosses to go big on this election and cover it the way it deserves to be covered," said KMSP news director Bill Dallman. "We're thrilled we have the support to do it."
Here's a rundown of how each of the local Big 4 will tackle the big story on their home court: