CHARLOTTE, N.C. — Michael Jordan and NASCAR chairman Jim France stood side-by-side on the steps of a federal courthouse as if they were old friends following a stunning settlement Thursday of a bruising antitrust case in which the Basketball Hall of Famer was the lead plaintiff in a lawsuit accusing the top racing series in the United States of being a monopolistic bully.
The duo was flanked by three-time Daytona 500 Denny Hamlin and Curtis Polk, who co-own 23XI Racing with Jordan, Front Row Motorsports owner Bob Jenkins and over a dozen lawyers as they celebrated the end to an eight-day trial that ultimately led NASCAR to cave and grant all its teams the permanent charters they wanted.
''Like two competitors, obviously we tried to get as much done in each other's favor,'' Jordan said, towering over the 81-year-old France. ''I've said this from Day 1: the only way this sport is going to grow is we have to find some synergy between the two entities. I think we've gotten to that point, unfortunately it took 16 months to get here, but I think level heads have gotten us to this point where we can actually work together and grow this sport. I am very proud about that and I think Jim feels the same.''
France concurred.
''I do feel the same and we can get back to focusing on what we really love, and that's racing, and we spent a lot of time not really focused on that so much as we needed to be,'' France said. ''I feel like we made a very good decision here together and we have a big opportunity to continue growing the sport.''
A charter is the equivalent of the franchise model used in other sports and in NASCAR it guarantees 36 teams a spot in every top-level Cup Series race and a fixed portion of the revenue stream. The system was implemented in 2016 and teams have argued for over two years that the charters needed to be made permanent — they had been revokable by NASCAR — and the revenue sharing had to change.
NASCAR, founded and privately owned by the Florida-based France family, never considered making the charters permanent. Instead, after two-plus years of bitter negotiations, NASCAR in September 2024 presented a ''take-it-or leave-it'' final offer that gave teams until end of that day to sign the 112-page document.
23XI and Front Row refused and sued, while 13 other organizations signed but testimony in court revealed many did so ''with a gun to our head'' because the threat of losing the charters would have put them out of business.