Mike Veeck, who owns the St. Paul Saints and several other minor league baseball teams, talked with BigLeadSports.com about the game and his latest promotion: a home run hitting contest on the USS Yorktown in Charleston Harbor.
A couple of excerpts from the Veeck Q&A:
"I think there is more positive and fun promotion going on around MLB today than maybe ever before, which is very refreshing. Because of that, there has never been so many people migrating up the ladder from minor league work to MLB teams and that's very good news in my opinion. I was at a Twins game last month and was impressed by what they are doing, I felt like I was at a St. Paul Saints game."
"I think that social media has really enhanced the fan experience and the outreach ability for minor league teams, and that is not something I really saw coming. ...Social media gives teams the ability to broaden their marketing and engagement outreach and really speak to fans almost one to one with promotions and engagement."
