AMY MICHIELLE FREEMAN

Her gig: Founded S.H.E. by SoHo Exchange label and online clothing boutique www.sohoexchange.biz, featuring designs sewn from recycled vinyl billboard covering and natural materials.

Degree: In retail merchandising with an emphasis on apparel, from the University of Minnesota.

180-degree change: Freeman moved from a Victorian duplex in Minneapolis' Whittier neighborhood to an enclave of working artists in downtown Minneapolis.

Dog: Sophie Marie, an almost 16-year-old lab-shepherd mix.

Can't live without: Tea, preferably chai.

Best cleaning technique: "Vinegar and baking soda go a long way."

Unfinished business: "I always have paint plans that never come to fruition."