Life Time tests new co-working, fitness center at Southdale

It would be company's first "diamond" facility in the Twin Cities.

October 12, 2019 at 5:03AM
James O'Reilly, president of Life Time Work, gives a tour of a private office at Southdale location.Photo by Nicole Norfleet
James O’Reilly, president of Life Time Work, gave a tour of a private office at the Southdale location. (The Minnesota Star Tribune)

Life Time Inc. is nearly done building its new club at Southdale Center in Edina.

The $43 million, four-story complex is the largest club investment the Chanhassen-based health and wellness company has made in the Twin Cities and the first of its kind in the country. It combines Life Time's co-working, fitness, spa and soccer facilities under one roof.

"It supports this pedestrian lifestyle," James O'Reilly, president of Life Time Work, the fitness company's co-working arm, said this week as he discussed the club's location next to the Southdale shopping center.

Members will be able to walk from the club to the northeastern side of the mall, where J.C. Penney used to stand, thanks to an enclosed "winter garden" pathway on the ground level.

"It's a prime location. … There would have been no way to find an open-land build in Edina," said Shawn Severson, director of Life Time Edina.

While the average Life Time club is about 130,000 square feet, the Life Time Edina at Southdale location is 147,000 square feet. That does not include the Life Time Work co-working space, which adds another 29,000 square feet, nor the Life Time Sport soccer facilities, another 28,000 square feet.

When complete, the complex will offer a rooftop pool deck and bistro where people can be served from their pool chairs; multiple training, cycle and yoga studios; a full-service spa for body, hair and nail services; indoor pools as well steam rooms and saunas. There will be a "kids academy" with classes like karate, music and Spanish immersion. And there will be a cafe and sushi restaurant.

The Southdale location will be the first Life Time club in the Twin Cities priced at its diamond premier membership level, which goes from $159 a month for an individual membership ($20 cheaper if you are under 30) and can go as high as $339 for a family of four.

Professionals can work at the facility's co-working space, which offers individual offices for as many as 10 people and communal workspaces. Work members automatically get access to the fitness facilities. Life Time Work has already sold memberships accounting for about 60% of the space, O'Reilly said.

The Edina club will be only the second location with soccer-focused Life Time Sport programs. People will be able to play pickup soccer and train on two indoor turf fields and separate training rooms. The first Life Time Sport facility opened last year at the former Vikings practice facility in Eden Prairie.

Construction workers at Life Time were busy with tiling and other finishing work this week, with opening scheduled for late November. Life Time is in the process of hiring for 200 jobs at the club.

Nicole Norfleet • 612-673-4495 Twitter: @nicolenorfleet

about the writer

about the writer

Nicole Norfleet

Retail Reporter

Nicole Norfleet covers the fast-paced retail scene including industry giants Target and Best Buy. She previously covered commercial real estate and professional services.

See Moreicon

More from Minnesota Star Tribune

See More
card image
J. SCOTT APPLEWHITE, ASSOCIATED PRESS/The Minnesota Star Tribune

The "winners" have all been Turkeys, no matter the honor's name.

In this photo taken Monday, March 6, 2017, in San Francisco, released confidential files by The University of California of a sexual misconduct case, like this one against UC Santa Cruz Latin Studies professor Hector Perla is shown. Perla was accused of raping a student during a wine-tasting outing in June 2015. Some of the files are so heavily redacted that on many pages no words are visible. Perla is one of 113 UC employees found to have violated the system's sexual misconduct policies in rece