MIAMI – Would you plunk down $300,000 for a studio that measures 350 square feet — about the size of two surface parking lot spaces — to live in the heart of Miami Beach?
If the idea seems preposterous, micro-units are not for you.
But a growing number of real estate developers are banking on the micro-unit concept — tiny, furnished apartments in amenity-laden buildings, located in hot neighborhoods — to attract buyers and renters who want to live in Miami-Dade's most popular neighborhoods but can't afford to pay market rates.
They are also exploiting the malleability of the tiny-living concept — which has been used in cities such as Seattle and New York to alleviate the affordable housing crunch — and customizing it to suit their individual projects:
• The 70-unit 6080 Boutique Hotel at 6080 Collins Av., due for completion in July, is a residential/hotel mixed-use project with turnkey residences ranging from 350-square-foot studios to 900-square-foot two-bedrooms (about a fifth of a professional basketball court). Prices range from $300,000 to $750,000.
• Property Management Group has launched a co-living operation, dubbed PMGx, that applies the micro-unit living concept to traditional apartments. The company is adopting a rent-by-bedroom (RBB) tactic at the 464 units in the X Miami tower (formerly known as Vice) at 300 Biscayne Blvd. The RBB strategy is simple: You rent a single bedroom (with private bathroom) inside a fully furnished unit and share living space with roommates that have been screened and vetted during the application process. Rents will range from $1,300 to $1,500.
• X Las Olas, a two-tower project at 300 SW. First Av. in Fort Lauderdale, will add another 1,100 RBB units. The company plans to break ground on a third South Florida project — the 700-unit tower X Biscayne, at 400 Biscayne Blvd. — late this year.
• Wynwood 25, a partnership between the Related Group and East End Capital at 227 NW. 24th St., will deliver 289 rental apartments to the trendy neighborhood, where housing remains scarce. They will range from 400 to 1,200 square feet and go for $1,400 to $3,200 per month.