Last night "Fargo" demonstrated again it's the best show on TV -

Sorry, that's not internetty enough. How about:

Ten Times "Fargo" Was the Realest Thing Ever

No. Buzzfeed dunce-talk doesn't seem to work. How about this: "Fargo" is the best TV show I happen to be watching. That's what people usually mean. What makes it so good?=

The use of split-screen could be a mannerism, a tic, something that says "look how different we are," but it builds tension every time - your eye flicks from one pane to the other. The color pallette is unique; it gives you the 70s in a new way that feels right, with its moody greys and saturated reds and browns. It's not like someone slapped a Vintage filter over everything and made it look like a washed-out snapshot. 3. Those old State Trooper cruisers bring back the days of 55 MPH on 94; you hated to see one idling on the side of the road as you crested a hill doing 61. The performances are flawless. There's not a character you don't like to watch, and  if I could just pack every cliche into one sentence I'd say last night's Nick Offerman turn as the drunken attorney was a comic masterpiece that ended with heart-in-the-throat suspense. Ted Danson's stand-off with the posse was equally nerve-wracking; as he pulled back his coat and reached for his gun and said "here we go" to himself you realized again that you no one is safe on this show.

And it's funny. There has to be a season three. Hope it's actually in, you know, Fargo.

VotD I suppose the proper warning would be something about how this video gives you All the Feels. This is not true. It is not a comprehensive survey of every emotion. But it reminds you that commercials can be ruthless.

Says Eurogamer: "It's a lovely sentiment, although somewhat tempered by the fact that the ad is really just about convincing you to spend money." Well, yes. The Daily Mash, one of those satirical sites that manages somehow not to be funny, fumes "IMBECILES around the UK are preparing to be enchanted by an advert for a big shop. John Lewis’s seasonal emotion-manipulator debuts on TV this Saturday. It is ostensibly about friendship despite its actual message of ‘purchase objects’."

Ads are really about selling things, you see. Wow. I had no idea. But since that's the underlying intention, isn't it better to use the tools of art and storytelling to do something different, or unique - even if it's yanking at your heartstrings? I mean, what do they want, some spotty lout shouting "buy this thing here" at the camera for ten seconds?

DA In today's example of Soviet relics, some pictures of Cold-war relics in the snow. Beautiful, if you don't think about all the radiation.