vikings/nfl

A year ago, Moss directed DiPiero to call Inta Juice about bringing a franchise to West Virginia. DiPiero was skeptical at first. So was Fuller.

"My first reaction was a little bit of surprise," Fuller said. "Why is Randy contacting us? What's he interested in?"

Moss went to Colorado to talk with company officials and won them over. Not only did Moss start the process of opening a franchise, he made an undisclosed investment in Inta Juice, earned a seat on the board of directors and became involved in marketing the company.

"I just think it's a good fit," Moss said of opening his store. "We really didn't have anything here in town for the people that tasted like this and being as healthy as it is. So I just thought about investing and bringing it back home."