Wild fans will have their season tickets on a digital card, rather than paper

  • Article by: PAUL WALSH , Star Tribune
  • Updated: July 8, 2014 - 6:43 PM

Season-ticket holders wishing to share can log on to “My Wild Account” and print their tickets to pass on or sell.

Minnesota Wild season-ticket holders will now have a digital card with all of their game passes on it starting with the 2014-15 campaign, rather than using traditional paper.

The Wild becomes the first pro sports team in the Twin Cities market to shift to the card, which neatly slips into a wallet and is scanned upon entry to the Xcel Energy Center in St. Paul.

In its announcement Monday, the Wild said about half of the teams in the NHL and some in other leagues in North America offer a form of digital ticketing.

“The time is right to make this transition,” said Wild Chief Operating Officer Matt Majka. “Our fans have become accustomed to using the convenience of online and mobile technology in many other areas of their lives.”

Among other advantages to ticket holders, the Wild points out, the wrong tickets won’t be grabbed by mistake before heading out the door.

Here’s how it works:

The card is swiped upon entry, and a “seat locator” receipt is printed.

Season-ticket holders wishing to share need to log on to “My Wild Account” and print their tickets to pass on or sell. The ticket-printing option also can be forwarded to others in an e-mail or downloaded to their smartphone.

Multiple cards can be issued for a shared seat, meaning a single card does not have to be passed around for those splitting a season ticket package.

The “secondary ticket market,” once known in the pre-legal days as scalping, apparently won’t be adversely affected, said an executive with a leader in the Twin Cities resale industry.

“It won’t have an impact on the secondary market,” said Drew Baydala, executive director of business operations operations for Ticket King in Minneapolis. As long as the tickets that are printed “have a bar code, that’s all we need. We’re not sweating it.”

The Minnesota Twins offer a non-paper option only through mobile devices such as smart phones but “continue to explore additional opportunities to expand digital ticketing with our customers,” said Chris Iles, a team spokesman. “However, we feel the future of digital ticketing lives in the mobile device world.”

For Glen Taylor’s Wolves and Lynx basketball franchises, it’s pretty much a paper operation, except fans can present the ticket’s bar code on a mobile device for admission.

“We’ve explored new means of technology for ticketing,” said Brad Ruiter, spokesman for the two teams. “And while we don’t have any immediate plans [to turn to a wider digital format], we might entertain new ways in the future.”

Vikings spokesman Jeff Anderson said his franchise is sticking with paper tickets and mobile scanning for now, and also "will be looking at all emerging technologies/ticketing options for the new stadium but will remain with traditional tickets during the two years at the University of Minnesota."

Paul Walsh • 612-673-4482

  • get related content delivered to your inbox

  • manage my email subscriptions

ADVERTISEMENT

New Orleans 7:25 PM
Carolina
Tampa Bay 11/2/14 12:00 PM
Cleveland
Arizona 11/2/14 12:00 PM
Dallas
Philadelphia 11/2/14 12:00 PM
Houston
NY Jets 11/2/14 12:00 PM
Kansas City
Jacksonville 11/2/14 12:00 PM
Cincinnati
San Diego 11/2/14 12:00 PM
Miami
Washington 11/2/14 12:00 PM
Minnesota
St. Louis 11/2/14 3:05 PM
San Francisco
Denver 11/2/14 3:25 PM
New England
Oakland 11/2/14 3:25 PM
Seattle
Baltimore 11/2/14 7:30 PM
Pittsburgh
Indianapolis 11/3/14 7:30 PM
NY Giants
Washington 6:00 PM
Orlando
Detroit 7:00 PM
Minnesota
New York 7:00 PM
Cleveland
Utah 7:30 PM
Dallas
Oklahoma City 9:30 PM
LA Clippers
Boston 6:00 PM
Buffalo
Winnipeg 6:00 PM
New Jersey
Los Angeles 6:00 PM
Pittsburgh
Chicago 6:30 PM
Ottawa
Philadelphia 6:30 PM
Tampa Bay
Arizona 6:30 PM
Florida
San Jose 7:00 PM
Minnesota
Anaheim 7:00 PM
St. Louis
NY Islanders 8:00 PM
Colorado
Montreal 9:00 PM
Vancouver
(2) Florida State 6:30 PM
Louisville
Troy 6:30 PM
Ga Southern
Cincinnati 10/31/14 7:00 PM
Tulane
Tulsa 10/31/14 7:02 PM
Memphis
Air Force 11/1/14 10:30 AM
Army
ULM 11/1/14 11:00 AM
Texas A&M
(19) Oklahoma 11/1/14 11:00 AM
Iowa State
Northwestern 11/1/14 11:00 AM
Iowa
(24) Duke 11/1/14 11:00 AM
Pittsburgh
Maryland 11/1/14 11:00 AM
Penn State
Wisconsin 11/1/14 11:00 AM
Rutgers
Rice 11/1/14 11:00 AM
FIU
(21) East Carolina 11/1/14 11:00 AM
Temple
UCF 11/1/14 11:00 AM
Connecticut
Boston College 11/1/14 11:30 AM
Virginia Tech
North Carolina 11/1/14 11:30 AM
Miami-Florida
Washington 11/1/14 12:00 PM
Colorado
Central Mich 11/1/14 12:00 PM
Eastern Mich
Western Mich 11/1/14 1:30 PM
Miami-Ohio
Western Ky 11/1/14 2:00 PM
Louisiana Tech
NC State 11/1/14 2:00 PM
Syracuse
Virginia 11/1/14 2:30 PM
Georgia Tech
Purdue 11/1/14 2:30 PM
(17) Nebraska
BYU 11/1/14 2:30 PM
Middle Tennessee
(10) TCU 11/1/14 2:30 PM
(20) West Virginia
Indiana 11/1/14 2:30 PM
Michigan
Florida 11/1/14 2:30 PM
(9) Georgia
Georgia State 11/1/14 2:30 PM
Appalachian St
Kentucky 11/1/14 3:00 PM
Missouri
Kansas 11/1/14 3:00 PM
(12) Baylor
Texas State 11/1/14 3:00 PM
New Mexico St
Houston 11/1/14 3:00 PM
So Florida
USC 11/1/14 3:30 PM
Washington St
Arkansas State 11/1/14 4:00 PM
Idaho
South Alabama 11/1/14 4:00 PM
Louisiana
New Mexico 11/1/14 4:30 PM
UNLV
UAB 11/1/14 6:00 PM
Fla Atlantic
(4) Auburn 11/1/14 6:00 PM
(7) Ole Miss
Old Dominion 11/1/14 6:00 PM
Vanderbilt
Colorado State 11/1/14 6:00 PM
San Jose St
Arkansas 11/1/14 6:15 PM
(1) Miss State
Stanford 11/1/14 6:30 PM
(5) Oregon
Tennessee 11/1/14 6:30 PM
So Carolina
Texas 11/1/14 6:30 PM
Texas Tech
Southern Miss 11/1/14 7:00 PM
Texas-El Paso
(6) Notre Dame 11/1/14 7:00 PM
Navy
Oklahoma State 11/1/14 7:00 PM
(11) Kansas State
Illinois 11/1/14 7:00 PM
(13) Ohio State
(14) Arizona 11/1/14 9:30 PM
(25) UCLA
California 11/1/14 9:30 PM
Oregon State
San Diego St 11/1/14 9:30 PM
Nevada
Wyoming 11/1/14 9:45 PM
Fresno State
(18) Utah 11/1/14 10:00 PM
(15) Arizona State
Utah State 11/1/14 10:00 PM
Hawaii
Bowling Green 11/4/14 7:00 PM
Akron
Toledo 11/4/14 7:00 PM
Kent State
Buffalo 11/5/14 7:00 PM
Ohio U
Northern Ill 11/5/14 7:00 PM
Ball State
(22) Clemson 11/6/14 6:30 PM
Wake Forest
Sporting Kansas City 7:00 PM
Red Bull New York
Hamilton 10/31/14 6:30 PM
Ottawa
Winnipeg 11/1/14 3:00 PM
Calgary
Brt Columbia 11/1/14 6:00 PM
Edmonton
Toronto 11/2/14 11:00 AM
Montreal
Ottawa 11/7/14 6:00 PM
Toronto
Calgary 11/7/14 9:00 PM
Brt Columbia
Montreal 11/8/14 3:00 PM
Hamilton
Edmonton 11/8/14 6:00 PM
Saskatchewan

ADVERTISEMENT

question of the day

Poll: How many games will the Timberwolves win this season?

Weekly Question

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

Connect with twitterConnect with facebookConnect with Google+Connect with PinterestConnect with PinterestConnect with RssfeedConnect with email newsletters

ADVERTISEMENT

 
Close