College football bowl season officially starts in eight days (!), and we're here to remind you that it's not just about fans traveling to warm climates and ESPN filling up a bunch of programing. No, it's also about the $550 per player the NCAA allows the bowl games to spend on gifts for up to 125 members of each school.
Per that link, Sports Business Daily has the breakdown of what virtually every bowl game is handing out.
The Gophers players in the Meineke Car Care Bowl of Texas, for instance, are getting:
Fossil watch, 32-inch flat-screen TV, belt buckle, T-shirt, lapel pin, backpack.
Hopefully those TVs don't have to come home with the players. Those overhead bins would fill up real quickly.