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Bob Dylan to be part of two commercials for the Super Bowl

  • Blog Post by: Jon Bream
  • January 29, 2014 - 2:12 AM

Eric Decker and Prince won’t be the only Minnesota natives involved with the Super Bowl on Sunday. Bob Dylan’s music will be featured in two commercials.

His 1966 hit, “I Want You,” will be heard in an ad for Chobani yogurt about a bear going into a convenience store. Check it out below.

Dylan himself is expected to be featured in a Super Bowl commercial for Chrysler; no bears will be riding shotgun.  No word yet which of his songs will be in the spot. In the recent past, Chrysler has tapped Eminem, Berry Gordy and Clint Eastwood to star in its commercials.

Dylan’s past involvement in commercials has been unpredictable. There was the infamous Victoria’s Secret spot in 2004 (see above), and he appeared in a 2006 Apple ad and a 2007 commercial for Cadillac. He allowed his song “Forever Young” in a will.i.am mashup for a 2009 Pepsi spot.

Your Super Bowl scorecard shows that Decker, the Cold Spring native, will be playing for the Denver Broncos, and Minneapolis native Prince will be a guest star (as himself) on Fox’s  “New Girl,” Zooey Deschanel’s series that will be broadcast after the Super Bowl.

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